Rugby league needs to resuscitate the game at the grassroots level and repel the AFL threat before throwing millions of dollars at expansion teams, according to Brisbane Broncos operations manager Andrew Gee.

One of the many issues the NRL's new commission will address this year is expansion.

Bids are already on the table from Central Queensland and Ipswich groups lobbying to be the next team added to the national competition, possibly as early as 2013.

Details of another bid - driven by former Bronco-backer and Thoroughbred heavyweight, Craig Davidson, for a second team to play out of Brisbane's Suncorp Stadium - will be unveiled on Monday.

Davidson has already billed his big announcement as the start of the "battle of Brisbane" even though the Broncos haven't come out swinging.

His bid group have been linked to Darren Lockyer, Sam Thaiday, Wayne Bennett, Mal Meninga, Craig Bellamy and even All Black forward and budding heavyweight boxer, Sonny Bill Williams, as it attempts to attract community backing.

"There's no paranoia at this club, nobody is looking over their shoulder," said new Broncos chief executive Paul White, who's consistently declined to engage in a verbal war with the Brisbane bid team.

White did say the Broncos were "extremely well placed" to meet any challenges ahead after bulking up financially on Wednesday with fresh sponsorship deals with Sportingbet Australia and smallgoods specialists Hans.

Sportingbet Australia's financial commitment - the biggest by a sports wagering company to an NRL club in history - is believed to be worth more than $1.5 million.

While Gee said Brisbane were up for any challenge put in front of them, he also revealed his deep concern for the plight of the game at the grassroots level.

"It's up to bigger and better people than me to decide if a new club comes in and where it's going to go," Gee told AAP.

"Personally, I'd like to see the grassroots of our game protectedmore before we pour millions into expanding it.

"You go into the country areas and you see how tough they're doing it to get people to play.

"The AFL is pushing in all over Queensland and NSW.

"We have to start looking after our own turf better before we go throwing our money at any new expansion bid."

A recent trip back to Beaudesert, where Gee played his junior football before being signed by Brisbane and becoming a world class prop, has convinced him the problem is serious.

"I go back out to my home town of Beaudesert where football used to be thriving and they're struggling to get a team on the park," he said.

"From my point of view, that's where we've got to spend the dollars.

Gee said the Broncos welcome any challenge that comes their way.

"We've been around for a long time, we know the way it works," he said.

"We've been very successful over those years. We know how to do things right and to make our club successful which it is.

"We have a history and a culture of loyalty and we work hard on that legacy every year just as we are right now."

Brought to you by AAP © 2024 AAP