Josh Kennedy's goal-kicking stutter has intrigued AFL fans in 2010, but the West Coast forward admits it may need some tweaking after a wayward few weeks.

Kennedy's set-shot routine, which consists of a flurry of mini steps much more akin to a ballerina on tippy-toes than a 196cm key forward, seemed to work for the 22-year-old earlier this season as he kicked 34.6.

But his past three games have featured more 'mini-steps' than usual and his return of 2.4 in that time, including several shots that failed to even register a score, has Kennedy re-thinking his strategy.

The hard-leading forward admits the media attention given to his routine may be playing a part in its demise.

"It's always been there. I've always had a little stutter just before I kick," Kennedy said.

"A lot more focus has gone on it halfway through the year and I'm probably thinking about it a bit more so it's probably coming out a lot more.

"The last few weeks has been shaky, I'm trying to come to grips with it.

"Goalkicking run-up is one thing I've been working on over the years and I'm still working on it.

"I'm not too worried about it.

"My main focus with the run-up is having those little steps right at the end and it's the three or four steps (where) I feel really in control and comfortable."

Kennedy, snared by Carlton with pick No.4 in the 2005 national draft before heading to West Coast as part of the Chris Judd trade in 2007, has enjoyed little team success at the elite level.

In his fledgling 60-game career, Kennedy has been involved in just 13 wins, and that record is set to get even worse with the last-placed Eagles hot favourites to collect their first ever wooden spoon.

"I'm probably a bad luck charm," Kennedy joked ahead of Saturday's clash with Essendon at Etihad Stadium.

"No one likes losing, I hate it.

"I suppose it has been hard but times will change and we'll be back up there."

West Coast's woes would have been even worse this season if not for Kennedy, who has made the most of limited opportunities to kick 36 goals so far.

Meanwhile, defender Will Schofield insists the team's morale has not been dented despite the club's seven-game losing streak.

"Footy's a wonderful thing, you get next week to go back and have a crack at it," Schofield said.

"That's pretty much the message Woosha (coach John Worsfold) is putting across."

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