Central Coast Bears officials will lobby television networks in a bid to convince them the NRL must have 18 teams in 2012.

The North Sydney-aligned venture seeking entry to the premiership unveiled its logo and colours at the weekend as it bids to take advantage of the publicity surrounding Sunday's South Sydney-Newcastle game at BlueTongue Stadium.

Bears chief executive Greg Florimo has revealed more detail, saying "it depends on the NRL but we believe 2012 is a reasonable date".

As the Bears' steering committee finalised its pitch document for an NRL return, it has emerged that:

- The new club would play one or two games a season at North Sydney Oval;

- a figure of $15 million in equity is the aim before a ball is kicked;

- the business plan shows the Bears making a profit after just two seasons, without any special funding from the league;

- North Sydney people currently on the steering committee will give up their places to Central Coast-based officials;

- and that the consortium is willing to deal with any Sydney team interested in relocating to Gosford.

Florimo confirmed that in his last meeting with David Gallop that the NRL chief executive said there would be no expansion in the foreseeable future.

"We don't want to deathride any other team. We believe the NRL should go to 18 teams," Florimo said.

"We'd like to think we're next in line. There is a new broadcasting deal up for negotiation in 2012 and it's a matter of convincing the broadcasters that 18 teams is the way to go.

"We haven't spoken to them yet but we plan to make contact with them shortly."

"Gallop appreciated our desire to come back but when we spoke before Christmas was still of the view there would be no expansion."

The Bears finalised their bid at a board meeting last Thursday.

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