Gyngell talks down AFL broadcast war
Nine Network chief executive David Gyngell says he can't see his organisation joining a bidding war for the right to broadcast future AFL matches.
The Seven and Ten networks last week decided to jointly bid against Nine for the control of AFL television rights for the 2007 to 2011 seasons, leaving Nine, which currently shares television rights with Ten, in the lurch.
"I would be concerned if I was the AFL that they are now in a situation where it will be difficult to get a proper market going for the sale of their free-to-air rights," Gyngell told The Australian Financial Review.
"I don't know if we will participate. (The AFL) needs to try and tell me how we can, considering we are committed to covering rugby league matches on Friday nights in Sydney and Brisbane."
In the current deal, Ten broadcasts Friday night AFL matches that clash with Nine's coverage of NRL games.
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