New Zealand says it will not ease sanctions, barring Fijian players with military or government ties from travelling to the Rugby World Cup.

The embargo, imposed following the 2006 military coup, would remain until there was evidence of substantial progress towards the return of democracy, Foreign Minister Murray McCully said.

McCully was responding to a demand from the new military head of the Fiji Rugby Union, Colonel Mosese Tikoitoga, for New Zealand to declare whether there would be a travel ban on Fijian players selected for the World Cup.

"I'm mystified as to why they think we need to spell out a clearer message - banned means banned," McCully said on the Fiji Village website.

"If you're part of the military, you're not coming; if you're part of the government, if you're a regime appointee, you don't get to come."

It is not known how many players will be affected, and the travel restrictions will also apply to the Fijian team travelling to New Zealand in July for a one-off Test against the All Blacks.

Tikoitoga said Fiji would seek a ruling from the International Rugby Board (IRB) but, regardless of the outcome, it would still send a team to the World Cup starting on September 9 in New Zealand.

"We'll ask the IRB if this is the official announcement. They may have had an exchange with the NZ government if this is so. We can't do any more but we will await official word from the IRB," he told the Fijilive website.

"NZ's policy has stopped movement of our players in Fiji. It is unfortunate that NZ is host of the (World Cup) event, which has thus prevented Fiji from sending its strongest and best team possible."

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