Hawthorn greats Dermott Brereton, Peter Crimmins and John Peck and administrator Brian Coleman have been inducted into the AFL club's Hall of Fame.

The quartet were inducted at Friday's season launch.

Brereton, a flamboyant and courageous forward, was a five-time premiership player during the club's golden era of the 1980s and 1990s, kicking 427 goals in 189 games with the Hawks.

Former rover Crimmins played 176 games from 1966-75, including the 1971 premiership and took over the captaincy in 1974.

But he contracted cancer that year, and while he fought back to play again, the disease again took hold, preventing him from being part of the club's 1976 premiership.

The Hawthorn players took the premiership cup to his bedside and he died days later aged just 28.

Peck still holds the record of being the youngest Hawk to make his debut, playing his first game at the age of 16 in 1954.

He played 213 games for 475 goals, winning the Coleman Medal in 1963, 1964 and 1965.

Coleman served the club in administrative roles for more than 45 years.

The Hawks' Hall of Fame now has 28 members.

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